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AI voice agents deployed properly. Performing in-life.

Support to Win provides Professional Services and in-life Optimisation and Reporting for AI voice agent deployments. We work with channel partners, resellers and vendors to scope, build, test and continuously improve AI voice agents so they do what they were sold to do.

Professional Services
Every deployment scoped, built and tested under a signed Statement of Work. Nothing goes live without both sides agreeing what success looks like.
Read more about Professional Services.
Optimisation and Reporting
Monthly performance reports covering call volumes, resolution rates and escalation patterns. A review call to act on the data, not just receive it.
Read more about Operating and Reporting.

Support to Sell. Support to Deploy. Support to Scale.

Our voice AI professional and support services help telco providers, distributors, resellers and channel partners create, deliver and support profitable AI-powered customer experiences.
Whether you are launching a new voice AI proposition, migrating customers from legacy telephony, or building a recurring services revenue stream, we provide the expertise and operational support to make it happen.

Training your partners to sell voice AI

Selling voice AI effectively requires a different kind of sales conversation. Buyers are not making a technology decision -- they are making an operational one. They want to know what changes in their business, not what the platform does.
The AI Voice Academy, delivered by our sister company, trains channel salespeople to have that conversation. Outcome-led qualification, integration discovery, ROI case-building and objection handling -- certified and assessed, not just attended.
STW and the Academy are designed to work together. The Academy equips your partners to sell it. We make sure it works when they do.

Build and deploy your solution

Every deployment begins with a signed Statement of Work. Scope, cost and timeline are agreed before the build begins. Nothing is charged beyond what was agreed without written approval from your team.

Understand and optimise how the voice AI agent is being used

Monthly performance reports covering call volumes, resolution rates and escalation patterns, with a review call each month to agree actions from the data

 

Your partners can sell AI voice. Can they deploy it?

The channel has embraced AI voice quickly. Vendors have built it into their platforms. Partners are being asked about it in almost every CCaaS conversation. But selling an AI voice agent and deploying one that actually performs are two very different things.

Undefined scope, undefined accountability

Without a signed Statement of Work before build begins, nobody is clear on what is being delivered, at what cost or by when. That ambiguity always surfaces after go-live, when it is too late to fix cleanly.

Agents that go live too early

Real call behaviour is never exactly what test conditions predict. An agent that has not been tested properly against actual call types will frustrate callers in its first week. That first week sets the client’s entire perception of AI voice.

Performance that drifts without anyone noticing

An AI voice agent is not static. Call patterns shift, business processes change, client teams update their products. Without ongoing optimisation, an agent that performed at go-live gradually becomes one that does not.

Professional Services

A structured deployment from first conversation to live agent.

Every AI voice agent deployment STW delivers begins with a fixed Statement of Work. Both parties know exactly what is being built, at what cost and by when before a single hour of build begins. Nothing starts without it. Nothing is charged beyond it without written approval.

What Professional Services covers
  • Discovery and requirements capture — STW works with the partner and client to map call flows, identify integration requirements and document success criteria before design begins
    Agent design and blueprint — persona, routing logic, integration approach and escalation paths documented and agreed before build
  • Statement of Work — fixed scope, cost and timeline signed by both parties before any build work begins
  • Build and configuration — agent built to specification including knowledge base, routing logic and integration connections
  • Integration delivery — Simple, Standard and Complex integration tiers all handled by STW. Partner qualifies the tier. We deliver it
  • Structured testing — multiple rounds against real call scenarios with documented iterations until the agent meets agreed criteria
  • Handover — client briefed on what to expect in the first 90 days. Go-live confirmed by both parties
  • Early Life Support — dedicated support through the first weeks of live operation while the agent tunes to real call behaviour
What this means for your business

Partners sell without needing to deliver
Your channel partners can position and sell AI voice confidently. STW handles every technical aspect of delivery. The partner retains the client relationship. We retain accountability for the build.

No scope creep, no billing surprises
The Statement of Work locks scope, cost and timeline before work begins. Any change is agreed in writing before the hour is spent. Partners and clients always know where they stand.

Agents that go live correctly
Structured testing rounds against real call scenarios mean the agent is proven before it takes its first live call. Early Life Support means any issues in the first weeks are resolved by STW, not escalated to the partner.

 

You choose how we engage with your customers.

As the vendor or distributor team

Support to Win operates under the vendor’s or distributor’s brand in partner-facing conversations. We attend sales calls, scope deployments and deliver as if we were in-house. Your partners experience a joined-up service. You retain full ownership of the commercial relationship.

Directly alongside the channel partner

Support to Win works with the partner on a deal-by-deal basis, taking ownership of technical delivery and in-life management while the partner owns the commercial relationship with the client.

Optimisation and Reporting

An AI voice agent is not a set-and-forget technology. Real call behaviour shifts over time. Client businesses change. What worked at go-live needs to be monitored, measured and adjusted as the deployment matures. Support to Win offer a monthly reporting and review service that turns performance data into action.

 

What Optimisation and Reporting covers
  • Monthly performance report covering call volumes handled by the agent, resolution rates, escalation rates and call type breakdown
  • Escalation pattern analysis — identifying where and why calls are leaving the agent and what that tells us about agent configuration or client expectations
  • Resolution rate tracking — measuring how effectively the agent is handling the call types it was built for, and flagging where performance is declining
  • Monthly review call — STW and the partner or client discuss the report, agree any configuration changes needed and document actions
  • Moves, Adds and Changes — changes arising from the review are scoped, agreed and implemented by STW within the monthly engagement
  • Prompt and routing optimisation — where data shows the agent is underperforming, STW makes targeted adjustments to improve performance month on month
What this means for your business

Partners stay informed without doing the work
The monthly report and review call means channel partners can have an intelligent conversation with their client about agent performance without needing to interpret raw data themselves. STW does the analysis. The partner owns the conversation.

Agents improve month on month
Performance data is only useful if someone acts on it. STW does not just send a report — the monthly review call translates data into decisions, and agreed changes are implemented within the same engagement cycle.

Recurring revenue with no additional sales effort
Every agent under Optimisation and Reporting generates monthly recurring revenue. For vendors and distributors, every well-performing agent in the partner network means a more confident renewal conversation.